Timeline

My Journey in Design

Each chapter of my career has shaped the designer I am today, from leading digital transformation in the health tech space, to crafting e-commerce experiences for global fashion brands, to running my own design studio. These roles have sharpened my ability to blend creativity with strategy, adapt across industries, and always design with empathy. Here’s a glimpse into the journey so far—told through the work, the teams, and the moments that mattered.

Relish (2019–2021) Leading digital transformation in dementia health care for a well known Brand, moving from B2B to C2B. My role was to help with rebranding, redesigning, and reimagining how we connect with users and their families.

Arcadia Group – Burton Menswear (2017–2019) Shaping the digital face of a heritage fashion brand—design systems, e-commerce experiences, and storytelling through style.

Pentland Brands (2014–2017)
Designing for iconic fashion and footwear brands—bringing campaigns to life across web, mobile, and in-store experiences.

Various UX projects ( 2010- 2014)

2010 MA in Art in Space - Kingston University

AthensWears (2007–2012)
A personal passion project—a street style blog capturing the creative pulse of Athens. Designed by me, co-written, and curated with friends to celebrate everyday fashion and urban culture.